The strategic alliance will enable Havas and Adcity clients to have greater precision while tracking ROI on OOH and DOOH platforms leading to more evidence-based outcomes...
AI-powered Moving Audiences ingests location data from several sources - social, traffic, smartphone movement, and proprietary IoT sensors to deliver a powerful planning and buying solution...
Joining the extensive list of world class athletes, Gurpreet will be the face of PUMA football in India
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
The Chairman and CEO of Dentsu Aegis Network - South Asia, has been promoted to the role of CEO, Dentsu Aegis Network Greater South and Chairman...
The companies will combine their location data expertise to enrich Moving Walls’ billboard and activation attribution product that transforms how brands plan, measure, and buy offline...
BEST Bus branding came out as an effective option to target south Mumbai masses
Tim Bleakley, CEO, Ocean Outdoor, UK; Brendon Cook, CEO, oOh!media, Australia; Independent Business Leader, Adviser & Entrepreneur Matthew Dearden; and Daniel Cuende, Co-Founder & Innovation Manager,...
The OOH firm will design, develop, operate and market the advertising opportunity in the entire estate of the airport for a period of 10 years
Daniel Cuende is the technical manager for GEOMEX, the Out of Home Audience Measurement in Spain.; he is also involved in OOH research in South Africa,...