This campaign marks the first use of such advanced technology for a McDonald's campaign in the region
Rajesh Radhakrishnan, Co-Founder & Chief Marketing Officer, Vritti Solutions, a leading innovative marketing solutions provider to brands, writes that most brands delegate rural strategy development to...
The Colour Splash campaign was a nationwide talent hunt among children aged 6 to 12 years.
By leveraging Broadsign's SSP, advertisers can now reach audiences through 35 integrated demand-side platforms (DSPs) - spanning omnichannel and OOH
Partnership streamlines daily operations and unlocks new revenue potential; enables PATTISON clients to maximize OOH campaigns
MI star players shine on the landscape
Khushi Advertising executed the innovative campaign
The agency will craft and implement comprehensive media strategies across offline and online platforms
In Mumbai, the OOH installation showcased the dimensions of Ather Rizta’s seat, measuring 42x22 feet on a 40x20-foot site. Meanwhile, in Ahmedabad, the installation boasted even...
BlueZoo Impressions, Reach, and Frequency Measurement is cut out for retail media networks
