Results For "T.-Krishnakumar"
2 News Found
Coca-Cola designs hyper-local marketing strategy for West Bengal
In OOH News By Bhawana Anand - March 06, 2020
The hyper-local strategy will reflect in the marketing mix, packaging, advertising, social media activations and a range of on-ground events across portfolio
Contextual approach worked for us: Coca-Cola India
In OOH News By Bhawana Anand - May 04, 2018
The OOH advertising too was set in regional contexts, and that worked for the brand