Results For "Station-Branding"
23 News Found
‘Metro station branding has emerged as an integral part of our media mix’
In Viewpoints By Rajiv Raghunath - November 16, 2023
Abhinav Iyer, Senior General Manager – Marketing & Strategy, The Muthoot Group shares his perspective on the brand’s outlook on transit media, Metro media in particular, in the wake of the launch of ‘The Muthoot Group Railway Station’ metro in Jaipur. Excerpts of the interview with Rajiv Raghunath
LIC acquires branding rights for Andheri Metro station
In OOH News By M4G Bureau - April 22, 2021
The branding executed by Times OOH marks a first with LIC being the first insurance company taking station branding rights in Mumbai.
DMRC invites bids for station co-branding, other ad rights
In OOH News By M4G Bureau - March 23, 2021
Licensee shall be granted advertisement rights at the selected metro stations to design, procure / manufacture, install, manage, operate, maintain, market and sell advertising opportunities subject to the terms and conditions
Bank of Baroda reaffirms customers’ confidence with an exclusive railway station branding
In Campaigns By Bhawana Anand - January 11, 2021
Dadar, a junction station has been zeroed upon as the branding destination to target Mumbaikars
Kochi Metro Rail Limited to give ad rights on stations and trains
In OOH News By M4G Bureau - January 29, 2020
The tender was published, specifying that digital and static formats can be set up
West Central Railway’s Bhopal Division passes tender for advertising
In OOH News By Pray Jani - December 06, 2019
Digital, audio and static formats available for advertising rights at the Shivpuri station
TVS targets Gen Z with metro branding for new TVS NTORQ 125
In Campaigns By Bhawana Anand - September 30, 2019
The brand taps close to 2.2 lakh passengers per day with single station branding
IOC in co-branding deal with DMRC
In OOH News By Bhawana Anand - September 03, 2019
The deal has been signed DMRC for co-branding of Bata Chowk metro station, inaugurated on the occasion of the 60th anniversary of Indian Oil Corporation
IIT & FIIT JEE co-branding battle comes to an end
In OOH News By M4G Bureau - December 03, 2018
The station branding has been taken by Bureau of Indian Standard (BIS)
Mahindra First Choice goes strategic with Fuel Station branding
In Gallery By M4G Bureau - December 01, 2018
Handled by Glo, the OOH division of Lodestar Universal McCann, the branding has been executed in Mumbai, Delhi NCR and Chennai