Spain-based company Digital Hires will market and offer after- sales service for all the variants of digital printers
Recently, the UK's largest commercial radio business acquired Primesight and Outdoor Plus. Exterion runs TfL's lucrative underground and rail advertising
Global OOH experts such as Annie Rickard (global ex-president, Posterscope, UK), Gideon Adey from Kinetic (UK), Borja Balanzat, the head of Exterion Media in Spain &...
In the digital era, Big data is emerging as critical to finding the minute details on the viewing patterns of consumers exposed to OOH
Tim Bleakley, CEO, Ocean Outdoor, UK; Brendon Cook, CEO, oOh!media, Australia; Independent Business Leader, Adviser & Entrepreneur Matthew Dearden; and Daniel Cuende, Co-Founder & Innovation Manager,...
Daniel Cuende is the technical manager for GEOMEX, the Out of Home Audience Measurement in Spain.; he is also involved in OOH research in South Africa,...
The VIOOH platform offers a full stack for automated trading, data management, content serving, and ad exchange functionality
The 9th edition of the International OOH Congress will be organised in Movenpick, Tunisia
The findings come out of a study conducted by MAGNA Intelligence in partnership with IPG Mediabrands’ OOH specialist agency Rapport. The report, is based on an...
A recent international study that was conducted in UK, France, Netherlands and Spain reveals that European consumers splash out on friends and family during the six...