The large gathering of people brushed their teeth at the same time at the same venue (SRU grounds, Chennai), using Colgate Toothpaste and Colgate Toothbrush
As part of the mandate, Vizeum’s scope of work for its latest client will range across TV, print, radio, OOH, digital & activations
There is no straight answer to the question – when will DOOH come into its own in India. Noomi Mehta, President, Indian Outdoor Advertising Association (IOAA)...
‘OOH can spur social entrepreneurship in a big way’
The unique branding initiative of Viacom 18 Motion Pictures, executed by Khushi Advertising, entailed placing A4 sized posters of the movie, with the movie title ‘Toilet’...
Kinetic WW India planned and executed a clutter breaking activity that amplified the brand’s OOH campaign.
The meeting drew the participation of a wide cross-section of OOH media owners from across the country
Outdoor Advertising Policy 2017 will replace the existing 2008 policy with new rules & regulations like ban on promoting "nudity, racism, drugs, cruelty to animals or...
The brand has tied up with Havas Media to launch their first-ever 360-degree advertising campaign across mediums.
The agency will be responsible for sales lead awareness of TVS Motor in Tier 2 & 3 cities by branding kirana stores in South India
