The media owning firm is working closely with the corporation in developing iconic OOH advertising spots in the city to accelerate revenue
In outdoor spaces, Samsung’s high 2,500-nit brightness, an auto brightness sensor that optimises brightness, together with circular polarizing technology and 5,000:1 contrast ratio work together to...
Ocean Outdoor is supporting the campaign across four of its full motion London screens including Leicester Square and both Westfield shopping centres. And the Chubby Hearts...
The real estate brand has used floor graphics and other innovations inside Mumbai Metro rakes to depict the different amenities available at the Rustomjee Urbania Township
Rising consumerism in the non-metro markets augurs well for OOH advertising
However, new tech-driven advertising opportunities are likely to open up at the airports
The transit avenue will offer a gamut of advertising options including backlight media, floor branding, roof branding as well as responsive digital screens across 8 key...
LG OLED has created a new high-end category of displays that delivers a picture with perfect blacks and incredible colour, even from wide viewing angles.
Atul Shrivastava, Group CEO, Laqshya Media Group, shares his group’s experience with DOOH media in an interview with Rajiv Raghunath. Edited excerpts:
HiveMinds is a Bengaluru-based performance digital agency that counts among its clients BigBasket, ABOF, ClearTrip, CloudNine Hospitals among others
