M4G spoke with Vishwanjali Technology as they prepare to present their innovations at the OOH Expo.
George Kovoor will speak on the 'The 2Ps for Business - Purpose & Profit'
The panel speakers are Gaurav Mehta, CMO, Noise; Atul Shrivastava, CEO, Laqshya Media Group; and Junaid Shaikh, MD, RoshanSpace
Naveen Kumar, Founder and CEO, INFONICS Technologies talks about how his firm has changed its outlook towards servicing clients in an evolving DOOH ecosystem.
The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry's efforts to deliver the best value and profit from it.
Amit Sinha will be sharing his perspectives in a panel discussion on 'How an evolving OOH can be pivotal to brand marketing'
The ad rights will be awarded for a period of 5 years, extendable by another 5 years.
Anoushka Khanna, Director of Priya Communication underlines the need for rationalising the license fee and bringing in standard norms for DOOH
Atul Shrivastava will be sharing his perspectives in a panel discussion on 'How to prevent commoditisation of OOH buying'
Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media