Raman Kalra, Partner, Entertainment & Media Sector, PwC India laid the founding session of ‘How emerging media consumption patterns impact OOH’ at the 13th edition of...
Laqshya Solutions planned and executed the 60-day campaign using a gamut of OOH formats
The agency will be headquartered in Gurgaon
The authority is generating close to Rs 8 crore tax revenues from OOH per annum
DAVP advertisements promote government policies, schemes and events
The advertising concession will be awarded for a period of 10 years covering 4,100 sq. ft
The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry...
The OOH firm also brings on board Swapan Sinha as GM to reinforce customer satisfaction levels and streamline the business ops
Milestone Brandcom undertook the media planning and buying for this campaign. Targeting the female audience in the 30-50 age group in particular, via high potential areas...
V L Rajesh is one of the best known corporate leaders with extensive experience in sales and marketing, manufacturing and PD and business leadership