The campaign is employed across Mumbai, Delhi, Bangalore and Gurugram
Challenging conventional wisdom, Ashish built a strong case for relooking the whole approach to OOH so as to leverage its true power, when he addressed the...
Denise Turner, CEO, Route (which provides audience metrics for OOH advertising in the UK) explains why outcomes need reliable inputs; It is vital that the data...
Remi Roques, GM Broadsign APAC delves deep into pDOOH's meteoric rise
The panel discussion on the theme ‘Is DOOH ticking all the boxes for brands’ held on Day 1 of the recently concluded OOH Advertising Convention (OAC)...
Expanded geographic presence and new LATAM leader will bring proven digital signage solutions to a wider range of businesses seeking an elevated customer experience
Franck Vidal, Director, Southeast Asia Sales & Partnership, Vistar Media explains how the convergence of technology and creativity in pDOOH promises not just to elevate brand...
This partnership is a pivotal to Alchemy Media’s growth strategy, automating and managing the business processes of their extensive portfolio that includes over 4,000 high-visibility static...
Vincent Lam, Founder, Chairman and Executive Director of Asiaray, says, "This not only demonstrates our strong reputation and fruitful results in developing the Shenzhen market, but...
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...