Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Green Package, is a first-of-its-kind initiative to support all companies that need to promote their green efforts
Vodafone becomes first brand to take OOH spot on new Marble Arch advertising sleeve
Powered by Google’s ARCore and Geospatial API, SPACE INVADERS: World Defense launched on Tuesday, July 18 in cities across the world
The report predicts India to outperform all markets in the Asia Pacific region
Anoushka Khanna, Director of Priya Communication underlines the need for rationalising the license fee and bringing in standard norms for DOOH
The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states
The esteemed jury evaluated and shortlisted entries from across 6 categories
Rajib Basu will be sharing his perspectives on 'What's attention economy got to do with media: Direction finders for OOH'
Dr Jain will be speaking on the theme of 'How a growing DMRC network is creating greater advertising opportunities'
