Moving Audiences is initially targeting OOH markets in six ASEAN countries and India; 28 media owners of over 2,000 digital billboards in six Asian countries have...
Speaking on the theme"OOH industry status & growth prospects - A statistical overview on the opening day of the Outdoor Advertising Convention that was held in...
Smita leads the Entertainment & Media Practice at PwC India. She has over 21 years of media experience in this sector and leads projects in consulting...
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet...
