The FMCG major is the first in UK to use 100% recycled paper for its outdoor campaigns and will use the new format to promote its...
The product offers advertisers green printing techniques to small format outdoor posters with no loss of quality
The fresh fruit shake brand’s campaign leveraged OOH as a highly localised medium and thus addressed TG strategically
From exciting flash mobs to activations and catchy projections to interactive displays, a whole new genre titled'Experiential Marketing' has evolved in the Outdoor Advertising industry.
