Results For "Programmatic-DOOH"
25 News Found
GroupM Singapore ties up with pDOOH adtech major Hivestack
In Digital OOH By Rajiv Raghunath - August 11, 2021
The deal will allow clients of GroupM agencies (Mindshare, MediaCom, Wavemaker, Essence and m/SIX) and their outcome media specialist, Xaxis to programmatically activate digital OOH inventory in Singapore.
Ad-tech major Hivestack in strategic partnership with The Trade Desk for pDOOH campaign rollouts
In Digital OOH By M4G Bureau - July 27, 2021
The partnership is set to launch in key global markets that are well-connected with strong digital supply inventory and have active demand clients.
Kinetic France inks pact with Hivestack for programmatic DOOH
In Digital OOH By M4G Bureau - June 04, 2021
Kinetic France will integrate Hivestack's demand side platform (DSP) bringing automation and performance measurement to brand campaigns in DOOH for the first time in France.
Talon strengthens International Programmatic OOH capabilities with Hivestack
In Digital OOH By Rajiv Raghunath - March 31, 2021
New partnership expands automated and data-driven OOH access to advertisers.
Verizon Media partners Broadsign to extend programmatic omnichannel offering
In Digital OOH By Rajiv Raghunath - September 02, 2020
Verizon Media’s programmatic DSP integration with Broadsign Reach’s programmatic DOOH SSP enhances the omnichannel media buying experience
US pDOOH ad spending will double in 2020, but remains experimental
In Research By M4G Bureau - August 18, 2020
The e-marketer report states that programmatic DOOH ad spending is starting to grow, but from a small base
Microsoft promotes its cloud computing software via pDOOH campaign
In Digital OOH By M4G Bureau - July 21, 2020
The campaign has been deployed at Dubai’s International Financial Centre in order to target professionals
Moving Walls & TPS Engage announce Global DOOH Partnership
In OOH News By M4G Bureau - July 15, 2020
As part of the initial deal, Moving Walls Group’s supply-focused subsidiary, Location Media Xchange (LMX) will enable TPS Engage’s contextual OOH marketplace to provide advertisers with global access
AdQuick.com unveils new programmatic DOOH software for DSPs
In Digital OOH By M4G Bureau - June 25, 2020
With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020