The campaign, ‘Sleep Great to Look Good,’ challenges traditional perceptions by positioning sleep as a must-have beauty and fashion essential
Will 2025 see the beginning of a new era for OOH where pDOOH becomes a commonly accepted part of the ecosystem? If so, what will it...
Aligning with ‘Goafest Village’, attendees can expect diverse and immersive experiences that reflect the multifaceted nature of the industry, making Goafest 2025 more engaging than ever...
To bring this philosophy to life, Kotak has rolling out a high-impact multi-channel OOH marketing campaign
The naming rights have been acquired in a strategic partnership with MOMS and TIML
This update allows media owners to track faulty or inactive screens in real-time, ensuring uninterrupted campaign delivery and maximizing advertiser confidence.
The 19th edition of the much awaited Out of Home Advertising Convention (OAC), will be held at the Westin, Powai, Mumbai, spearheading discussions on the theme...
Amanda Dorenberg, CEO, ArtsHouse Media Group emphasizes the transformative role of technology in digital out-of-home (DOOH) advertising, highlighting how programmatic DOOH is making the industry more...
UK’s fastest-growing roadside media operator will use investment to further technological advancements, making outdoor advertising more accessible to all
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
