After getting overwhelming response on their last campaign launched in 2008, 99Acres.com, a real estate online portal, leveraged the OOH medium, this time on a much...
The Association plans to initiate the setting up of Regional Councils and will call for direct membership to IOAA for media companies in various cities
Phase one of the project will include the integration of outdoor inventory, buying and selling, post analysis and billing, etc.
Gerald has experienced all aspects of media planning, buying and AOR management in his career span of close to two decades
Outdoor Asia team sampled consumer views on outdoor advertising in Kolkata & Delhi NCR. The comments are incisive and make interesting reading
Span Communications designed and executed the multi-city campaign
Pathfinder organised the onground activity over four weekends at parks and hangout areas in Delhi and Mumbai
Posterscope has executed the campaign in Kolkata
Havas Media Active planned and executed the brand's OOH campaign in 8 cities
The campaign has been executed by Avenir Brand Connect.