Tim Delaney, Chairman & Creative Director at Leagas Delaney speaks about the creative side of the OOH medium
dentsu X India won 10 major media pitches and retained 11 pitches in 2018
The agency bagged the account following a multi-agency pitch
Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies
The election campaign by the Congress party has been plastered on a bouquet of formats in Delhi
The campaign mainly uses large formats and is visible on all prime locations of each city
The campaign has been strategically executed in Jaipur, Hyderabad and Kolkata
Executed by BCC Marcom, the 3-D Holographic technology amplifies the election pitch of Pattali Makkal Katchi (PMK) party
The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation
FanFight is all set to launch a massive pan-India campaign during witness IPL Season 12 and Cricket World Cup in 2019