Long-term capital gains: An outlook on Delhi NCR OOH market

In OOH News By Pray Jani - April 14, 2023

Pray Jani captures the key assertions of leading OOH media operators in the Delhi NCR market.

It would be business usual for OOH as MCD unifies, some short-term challenges notwithstanding

In OOH News By Rajiv Raghunath - April 07, 2022

Industry leaders believe the unification will likely lead to a consistent ad policy regime across all areas that were hitherto under 3 different civic bodies

No immediate relief for OOH; benefits seen in the longer term: Industry leaders on Budget

In OOH News By Bhawana Anand - February 02, 2021

Metro rail network expansion will boost transit media growth; medium to long term economic growth to have a positive cascading impact on OOH

Mumbai License fee case hearing postponed for tomorrow

In OOH News By M4G Bureau - June 15, 2020

The petition has been filed by 8 OOH media owning firms operating in Mumbai

Honda Cars empanels 3 OOH firms

In OOH News By Bhawana Anand - March 19, 2020

These agencies will handle the nationwide outdoor media planning & buying for the automobile brand

Pioneer Publicity bags media rights for 1.2 km long DMRC FOB

In OOH News By Bhawana Anand - September 04, 2019

The longest DMRC walk-though to have 50 backlit signages for display; media to be available from this October

IOAA Board elects Sunil Vasudeva as Chairman, Alok Jalan as Vice Chairman

In OOH News By M4G Bureau - July 26, 2019

Sunil Vasudeva has taken over the President’s role from Noomi Mehta who held this position for 11 consecutive years

Pune BRT Shelter media has no compliance issues

In OOH News By Bhawana Anand - July 02, 2019

Pioneer Publicity had obtained the media rights through the bidding process conducted by PMPML and has met all financial and tax obligations

BJP engages multiple OOH firms to roll out its election campaign

In OOH News By Bhawana Anand - March 21, 2019

The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’

Pioneer Publicity sets up state-of-the-art DOOH formats inside Chandigarh’s Elante Mall

In Digital OOH By Bhawana Anand - February 05, 2019

10 HD free standing units and 6 HD digital pillar wraps have been installed inside the mall