Gulab Patil, CEO, Lemma turns the spotlight on the programmatic platform’s USPs and growth plan
The Parle Agro beverage hits the OOH streets with large presence
The display, installed at Bandstand Promenade, Bandra in Mumbai, creates an anamorphic illusion or anamorphosis, which is a distorted projection that reveals itself once the onlooker...
Live since April 8, this private marketplace (PMP) gives OMG clients preferred access to net new and existing consumer touchpoints and the latest advances in place-based...
The OOH major has maintained a long-standing brand association with OAC, extending key support to this annual event.
The partnership enables clients of GroupM agencies (Mindshare, m/Six, MediaCom, and Wavemaker) to leverage Moving Audiences Plus
Dolan joins Broadsign with a comprehensive understanding of the adtech landscape spanning the demand side (DSP), data management (DMP), ad serving, dynamic creative and verification
OAC is a prism through which our industry sees the contours of OOH growth opportunities in the making, says Anil Hirani
The 360 degree campaign is being activated on leading national and regional TV channels, popular radio channels across different cities, OOH, Social media, OTT platforms and...
The 16th Outdoor Advertising Convention (OAC) will be held on August 17-18 at The Westin Mumbai Powai Lake (earlier Renaissance Mumbai Convention Centre)