Sanjay brings with him over two decades of experience having worked at some big firms such as Clear Channel, Posterscope, Ogilvy among others.
Transit authorities in growing and thriving areas of British Columbia and Ontario partner with Lamar to monetise bus and street furniture inventory and offer advertising opportunities...
The Esports company hopes to amplify its operations for competitive events in South Asia with this partnership.
After Bandra Focal, Asia's largest billboard, the Mumbai-based media owner continues to push the envelope for India's OOH landscape
During her talk at the Outdoor Advertising Convention 2023 in Delhi, Anita Nayyar, COO – Media & Communication, Patanjali Ayurved reemphasized the need to use OOH...
With the rise of short form of content and the sheer amount of it, consumer attention has become the new currency that brands are vying for...
A report released by RECMA, an independent global rating agency, saw Madison move up a spot from rank 5 to rank 4 this year.
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session...
Vodafone becomes first brand to take OOH spot on new Marble Arch advertising sleeve
The partnership will enable the activation of campaigns that are programmatic guaranteed as well as open exchange and private marketplace deals (PMP).