The iconic sports brand unveiled the billboard in Manhattan following the conclusion of the NBA Finals
The terms of engagement and the lines between physical and digital have blurred to a significant extent because of which brands now need a better integrated...
Media operator’s investment in green technology empowers brands to engage key audiences while driving change through its OOH platform
The launch highlights the importance of India as a focus market for KLM. The new cabin is available on flights between Bengaluru, Delhi and Mumbai to...
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
Vasant Jante, Founder & CEO, VJ Media Works shares his perspectives on the fast-changing Indian OOH agency landscape
Increasing domestic and international passenger traffic, modernisation of airport infrastructure, rise of Tier 2 cities as new growth centres, and promotion of the UDAN scheme have...
Matt will be sharing his perspectives on the success factors of pDOOH, drawing upon case studies, and the pain-points of media owners and buyers that get...
He will be based in Mumbai and report to Sandipan Bhattacharyya, Managing Director and Chief Creative Officer – South Asia.