Vikas Nowal, Country Head & Co-Founder, Interspace Communications points out that currently the content on the digital OOH screens in India are not compelling enough; they...
Geetika Gulati, Director, Alakh Advertising & Publicity says that ROI from DOOH measures up the expectations and as media companies gain a deeper understanding of this...
Manoj Bajpayee will be speaking on the theme of 'Getting the best out of life's roller-coaster rides'
Special Olympics GB fan zone opens at Westfield London
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
Broadsign Static Campaigns makes all inventory viewable to the entire team in real-time, and sales teams can input customer campaign criteria into the module and apply...
The Coca Cola owned beverage company’s latest ad for its honey-infused fruit juice is attracting eyeballs with its ingenious billboard
Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.
The Outernet Marketing Innovation Group (OMIG) is a regional industry initiative spearheaded by Moving Walls and The Association of Advertising and Marketing Singapore (AAMS)
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
