Thursday, May 26, 2022

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Results For "OPPO"

248 News Found

‘Quantification of OOH impact needed’
‘Quantification of OOH impact needed’

In Viewpoints By M4G Bureau - March 18, 2021

Post lockdown when out-of-home movement of consumers had practically come to a standstill and marketing initiatives were frozen for want of consumer attention, FMCG major ITC found an opportunity to tap metro markets with strategic use of OOH. Aishwarya Pratap Singh, Head – Marketing (Snacks, Noodles & Pasta), ITC Ltd, shares his viewpoints on how multiple outdoor campaigns launched across metro cities helped the brands Sunfeast, YiPPee! and Bingo! connect with the consumers once again and accelerate their market reach.

COP26: Ocean Outdoor opens sealed bid auction for advertisers in Glasgow on the frontline of climate change
COP26: Ocean Outdoor opens sealed bid auction for advertisers in Glasgow on the frontline of climate change

In Digital OOH By Rajiv Raghunath - February 22, 2021

Ocean has created three networked opportunities in Scotland, providing cover across Ocean’s premium assets in Glasgow and Edinburgh via 45 screens located on the key arterials and in city centre locations where COP26 will unfold

Mega LED screen promises infinite opportunities to brands
Mega LED screen promises infinite opportunities to brands

In Digital OOH By M4G Bureau - February 04, 2021

The 39.4ft (w) X 16.4 ft (h) LED wall at Infiniti Mall in Mumbai has drawn brands like Bank of Baroda, ITC, Samsung, Netflix and Cadbury, among others, for their latest campaigns

‘The India opportunity could be massive’
‘The India opportunity could be massive’

In Viewpoints By Rajiv Raghunath - January 14, 2021

Franck Vidal, Director - Asia-Pacific, Adcity (Havas Group), sees data technologies transforming OOH businesses across global markets in the coming years

JCDecaux accentuates Dubai International Airport with iconic site
JCDecaux accentuates Dubai International Airport with iconic site

In Digital OOH By M4G Bureau - November 11, 2020

The new DOOH site is an opportunity for advertisers reconnect with their audiences delivering an immersive brand experience as passengers exit the airport

63% of voters believe audience data is essential for OOH industry, says poll conducted by Media4Growth
63% of voters believe audience data is essential for OOH industry, says poll conducted by Media4Growth

In OOH News By M4G Bureau - November 03, 2020

Audience data will help in opening doors to opportunities for OOH media

OPPO host a variety of on-ground activations at Roland-Garros 2020
OPPO host a variety of on-ground activations at Roland-Garros 2020

In Campaigns By M4G Bureau - September 30, 2020

To expand brand awareness globally, OPPO engages with younger audience throughout Europe and global tennis fans

TPS Engage, art tech company d’strict craft spectacular, contextual DOOH
TPS Engage, art tech company d’strict craft spectacular, contextual DOOH

In Digital OOH By Rajiv Raghunath - September 14, 2020

The two companies are now offering their clients a unique opportunity to combine exceptional visuals with dynamic delivery technology

T. Gangadhar elevated as  CEO- APAC of Essence
T. Gangadhar elevated as CEO- APAC of Essence

In OOH News By M4G Bureau - September 09, 2020

"I am honoured to have the opportunity to lead this truly special agency in APAC", says T. Gangadhar

IPL to boost demand for Bars & Restaurants media
IPL to boost demand for Bars & Restaurants media

In OOH News By Bhawana Anand - September 07, 2020

Gautam Bhirani, MD of EyeTalk Media Ventures, believes that bars and restaurants re-opened with adaptation of digital technology will bring new business opportunities

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