Results For "OOH-Industry"
215 News Found
Voice of Indian OOH industry
In OOH News By M4G Bureau - August 25, 2023
An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry’s growth prospects
‘There is a need for sustainable practices in the OOH industry’
In Viewpoints By Aayush Mohanan - August 16, 2023
Media4Growth, caught up with Praveen Premkumar and Priyanka Parswani, Co-Founders, NO MORE, a company advocating sustainability with its bags – made from billboards.
‘Time for an OOH academy’
In OOH News By N Jayalakshmi - August 03, 2023
In a power packed session, Dr Dwarika Prasad Uniyal, Pro Vice Chancellor - RV University, Bengaluru, made a compelling case for drawing and nurturing new talent for the OOH industry, on Day 1 of the Outdoor Advertising Convention 2023.
OAC 2023 clicks on talent, technology & creativity as growth levers
In OOH News By N Jayalakshmi - July 29, 2023
The second half of Day 1 of OAC 2023 held at the Manekshaw Centre in Delhi gave the OOH industry much to mull over, with a line-up of sessions that focused on critical aspects that can take the OOH medium to new heights.
Outdoor Advertising Convention (OAC) 2023 gets underway at Manekshaw Centre in Delhi
In OOH News By M4G Bureau - July 28, 2023
The 17th edition of OAC kicked off today in Delhi at the Manekshaw Centre with two days of talks and discussion on avenues to drive the OOH industry forward.
RoshanSpace MD Junaid Shaikh joins OAC 2023 panel to discuss 'How to prevent commoditisation of OOH buying’
In OOH News By M4G Bureau - July 17, 2023
The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry’s efforts to deliver the best value and profit from it.
‘I lived my dream working in the OOH industry’
Pramod Bhandula, Executive Chairman of JCDecaux India recollects his early days in the Indian OOH industry, the great learnings from industry veterans, and the grand debut of JCDecaux in India, in conversation with Rajiv Raghunath.
Here's why you should attend the Outdoor Advertising Convention
The annual Outdoor Advertising Convention (OAC) 2023 is the quintessential knowledge and networking platform for Indian OOH industry. India's top specialist agency heads share their perspectives on what OAC means to the industry, and hence WHY attend this convention?
Avinashi Outdoor Advertising takes up sponsorship of Cocktail & Dinner at OAC 2023
In OOH News By M4G Bureau - April 24, 2023
The OOH media owning firm reinforces its contribution toward fostering the spirt of partnership in the OOH industry.
‘Even a modest increase in DOOH screens will lead to a burgeoning pDOOH industry’
In Digital OOH By M4G Bureau - April 13, 2023
“Working with numerous brands and launching over 500+ programmatic DOOH campaigns has proven that this is a reality, that it has been tested,” asserts Gulab Patil, Founder & CEO, Lemma in an interview with Rajiv Raghunath.