Results For "OMA"
247 News Found
McDonald's Netherlands and TBWA use aroma to tingle taste buds
In Campaigns By Sakshi Sanghavi - April 10, 2024
Plain red and yellow billboards were installed with smell of fries emitting from them
‘Nigeria’s OOH stakeholders must work collaboratively on audience measurement’
In OOH News By Rajiv Raghunath - April 03, 2024
Kingsley Onwukaemea, Founder of OOH Academy and Convener of the Location Marketing Awards (LOMA, Nigeria highlights the imperative of building a common currency for OOH
Oman’s leading DOOH network Mubashir secures funding from ITHCA Group to power growth into new markets
In OOH Solutions By M4G Bureau - April 02, 2024
Mubashir’s platform reaches millions of people across Oman through its network of strategically located digital screens.
What automation & programmatic mean for OOH
In OOH News By Rajiv Raghunath - March 20, 2024
Simon Wall, Group CEO, Tractor Media Holdings engages Mandakini Negi, Co-Founder & MD, LMX, Alexis Coulibaly, Programmatic Team Lead – EMEA, Broadsign and Francesca Vincenti, Head of Programmatic & Innovation, Pikasso in a deep discussion on how automation and programmatic are augmenting the OOH buying processes at the WOO Africa Forum
Laqshya Group appoints Rayomand J. Patell as Group Chief Creative Officer
In OOH News By M4G Bureau - March 01, 2024
Rayomand J. Patell, a stalwart in the creative domain, brings to the table a rich tapestry of experience garnered at some of the most creatively driven agencies in the industry
Charles Parry-Okeden, Global CEO, Executive Channel Network & Independent Chair, OMA & MOVE, Australia to address OAC 2024 in Bengaluru
In OOH News By M4G Bureau - February 26, 2024
Charles will be speaking on the theme of 'How the currency journey takes OOH to growth destination'
PPDS partners Deutsche Telekom AG in developing commercial opportunity with Philips Tableaux ePaper displays
In OOH Solutions By M4G Bureau - February 21, 2024
PPDS and Deutsche Telekom are deeply aligned in their focus on sustainability, with both companies taking a holistic view of the environmental impact of their products, services and activities, a synergy that played a key role in the partnership.
Broadsign releases State of Static OOH Report
In Research By Rajiv Raghunath - February 16, 2024
Findings paint a strong 2024 outlook, with workflow efficiency, automation and data and analytics technology, and sustainability key areas of focus
Pikasso Italia digitalises first wall of Milano Collection in the heart of Porta Romana District
In Digital OOH By Rajiv Raghunath - January 16, 2024
Antonio Vincenti, CEO of Pikasso, says “this first Pikasso digital screen is a first step toward the objective of building a Milano Collection that covers all access routes to the City centre”
Continental Coffee teams up with Platinum Outdoor to deliver an 'Xtra Strong' 3D anamorphic campaign
In Campaigns By M4G Bureau - January 04, 2024
Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.