“OOH-GPT can provide information on various aspects of OOH advertising such as its definition, types, advantages, effectiveness, targeting options, measurement, and best practices,†says Amanda Dorenberg,...
An Outdoor Asia Indian OOH survey reveals interesting standpoints on matters critical to the industry's growth prospects
The DOOH screens, currently under trial operations, will be utilised for display of Railway related information, alerts and updates in the event of any disaster management...
The Studio helps partners and end customers discover, learn, and experience the future-proofed benefits and capabilities of PPDS’ portfolio of multi-market solutions
Sanjay brings with him over two decades of experience having worked at some big firms such as Clear Channel, Posterscope, Ogilvy among others.
Onboards Samir Vithlani as Sr. VP & National Head of the division
"Our aim has always been to bring comfort to every household while embracing uniqueness in our endeavours,” says Neha Gupta, Chairperson, myTrident.
During her talk at the Outdoor Advertising Convention 2023 in Delhi, Anita Nayyar, COO – Media & Communication, Patanjali Ayurved reemphasized the need to use OOH...
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk...
In a power packed session, Dr Dwarika Prasad Uniyal, Pro Vice Chancellor - RV University, Bengaluru, made a compelling case for drawing and nurturing new talent...