Mukesh Gupta will head the Entertainment & Media Committee of the PHD Chamber of Commerce & Industry, where he will work as an accelerator for this...
As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
The brand's new campaign has been executed across 80+ towns involving more than 180 media options for a period of 45 days.
TIML acquires Mumbai Metro Line I under the Public Private Partnership
To announce the BB Messenger launch on Android and iOS, Blackberry executed an engaging activity across high footfall areas to tap the youth audience.
Most brands worth their products today list engaging activation somewhere on top of their must-do marketing initiatives. So what has been their experience? And will activation...
'Pudhu Yugam', which translated means'New Age', is a new TV channel launched in Tamil Nadu that goes beyond being a typical General Entertainment Channel. The brand's...
Blenders's Pride - Fashioned OOH
British Airways has leveraged the digital medium in an innovative manner to bring alive its presence on hoardings.
Carat Fresh's rural division executed the on-ground campaign at the towns of Maharashtra and Uttar Pradesh with a population of less than 10 lacs.
