Results For "Noomi-Mehta"
47 News Found
Pawan Bansal unanimously elected as Chairman of Indian Outdoor Advertising Association
In OOH News By Rajiv Raghunath - August 31, 2023
Inclusivity, tech focus, adoption of best business practices core to Pawan’s vision for IOAA
Stable contracts, proper legal system, vision & reputation vital to attracting big investments to OOH: Noomi Mehta, Chairman, IOAA
In OOH News By M4G Bureau - March 14, 2022
Attribution is central to OOH audience measurement; IOAA is making a start. “Ultimately we hope to go toward making a unified measurement system to that we can evaluate the effectiveness of an OOH campaign,” said Noomi.
India Talks OOH Conference inaugurated
In OOH News By M4G Bureau - March 08, 2022
The much awaited India Talks OOH conference was inaugurated at Sahara Star Hotel, Mumbai, today by Sam Balsara, Chairman of Madison World, Noomi Mehta, Chairman of Indian Outdoor Advertising Association,S Kumar, Managing Director of Srishti Communications, and Vasant Jante, Managing Director , VJ Media Works.
‘We need to make the buying process easier; technology can do that for us’
Noomi Mehta, Chairman of Indian Outdoor Advertising Association (IOAA), talks about the apex body’s pioneering initiative to build a common currency for Indian OOH, and other game-changers in the offing, in an exclusive interview with Rajiv Raghunath.
IOAA Chairman Noomi Mehta to address in-person India Talks OOH Conference on March 8
In OOH News By M4G Bureau - March 02, 2022
Noomi Mehta will be throwing light on the gamut of initiatives launched by IOAA in a session entitled ‘One Industry, One Voice: Leading the change from the front’.
Indian OOH must find representation in Govt’s urban transformation plans: Noomi Mehta
In OOH News By Rajiv Raghunath - February 03, 2022
Government’s thrust on urban transformation, transit infrastructure development, would have a positive impact on OOH/DOOH media investment opportunities
“OOH Expo is extremely important and invaluable in terms of what it can do for the industry”
In OOH Solutions By N Jayalakshmi - December 09, 2021
Noomi Mehta, Chairman, IOAA and Chairman of The Board Selvel One Group, tells Media4Growth why the OOH industry today needs a platform like the OOH Expo, to be held at Nehru Centre, Mumbai, on March 14-15, 2022.
OOH in all its resplendence
Noomi Mehta, Chairman, IOAA and Chairman of The Board, Selvel One Group recounts the experience at Times Square on the fateful 9/11, and the mesmerising DOOH displays that that caught his eye during his different visits there
‘We’ve to give clients what they want’
Highlighting the imperatives for Indian OOH in a changing business environment, Noomi Mehta, Chairman, Indian Outdoor Advertising Association (IOAA) shares his perspectives on how OOH needs to align with the new realities and the steps being taken by the apex OOH body to bring the industry up to speed.