To create awareness about Star Plus's ongoing reality show'Dil Hai Hindustani' and to create a buzz about its unique format, Star Plus and DDB MudraMax created...
DDB MudraMax would be partnering with Bausch & Lomb for their ATL media planning and strategy requirements
DDB Mudramax was the media and outdoor agency for the campaign while MASH Advertizing (a Percept Hakuhodo company) delivered the creative expressions
Bringing in his two decades of experience in OOH and many accolades, Gour Gupta joins DDB MudraMax as the Executive Director heading OOH, events and experiential.
Aneil aka Andee was instrumental in bagging Mudra 300+ award haul that made DDB MudraMax the"campaign specialist agency for the years - 2010, 2011 and 2012.
Tarun has two decades of experience at profound organizations and as an entrepreneur, and as CEO & Co-Founder of PM Media Solutions & COO of Graphisads....
The agency will be driving the brand's ATL, OOH and Experiential marketing activities.
All the three members have got vast experience in brand building and OOH media.
The one-month campaign was designed and executed by DDB MudraMax