After getting overwhelming response on their last campaign launched in 2008, 99Acres.com, a real estate online portal, leveraged the OOH medium, this time on a much...
Shashi Sinha, VP, Laqshya Media, Emmanuel Joseph, Deputy Media Manager, FBD Division, ITC, T Keerthi Vardhan Reddy, Head Brand - Mobile/DTH/Money - TN Circle, Bharti Airtel,...
MOMS Outdoor Media Solutions executed the campaign in Mumbai, targeting the A+ category audience
Three OOH media owning firms in Delhi - Brite Neon Signs, Landmark Outdoor Media Service (LOMS) and Glamour Advertising - consolidated their media assets under a...
Time Outdoor Monitoring report on OOH spend in the Year 2014 covering 40 cities suggest that the Real Estate Category commanded the highest Share of Voice...
After creating a furor in the market with its bold outdoor campaigns like 'Just Be', 'Dump Them','Move On', 'Livein', 'Keep Trippin', 'Closet' and 'Mature is In',...
After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd,...
The three-stage OOH campaign was executed by Laqshya Media Group
Bright Outdoor Media executed the brand's 30-day campaign in Mumbai
Indian OOH industry should look to leverage the new technologies to forge ahead in business, says Bhattacharyya