Vistar Media upgrades its DSP to offer more insights & visual support to build stronger campaigns

In Digital OOH By M4G Bureau - March 28, 2024

“We’re constantly pushing our brand and technology forward,” says Michael Provenzano, CEO, Vistar

Vistar Media launches ad design studio to reimagine creative for DOOH

In Digital OOH By M4G Bureau - June 07, 2023

Vistar Studio provides creative services globally to support advanced programmatic campaigns.

Vistar Media secures $30mn Series B Investment from Lamar

In OOH News By Rajiv Raghunath - July 13, 2021

Investment to fuel international expansion and product development across DSP, SSP and SaaS business lines.

‘Highlight the true potential of the medium’

In OOH News By Bhawana Anand - October 15, 2020

Chris Jeyes, Sr. Media Specialist – Jaguar Land Rover shared his thoughts on ‘Speed, Agility, and the Power of DOOH’ at the DPAA Video Everywhere Summit 2020

Programmatic a catalyst for small screen networks

In Digital OOH By M4G Bureau - January 19, 2018

The industry as a whole will become heavily reliant on inventory and pricing optimization algorithms to support complicated yield management across multiple revenue streams, especially now that major demand-side platforms have plugged into digital OOH, maintains Michael Provenzano, Co-founder and CEO, Vistar Media