75Media launches bespoke software Ask BOB for OOH campaign planning

In OOH Solutions By M4G Bureau - April 17, 2024

The proprietary software will give agencies, brands and individual businesses access information on 540+ 75Media sites to help plan campaigns

All about the WOW factor!

In Viewpoints By Rajiv Raghunath - February 22, 2023

Scott Krantz, CEO of Los Angeles-based WOW Media, a leading operator of iconic DOOH media sites and a pioneer of traffic-facing, large format full motion displays, talks about the company’s business journey to the top, in an interview with Rajiv Raghunath.

OUTFRONT Media unveils innovative Melograno campaign in San Diego

In OOH News By Rajiv Raghunath - September 30, 2022

The media sites selected for the campaign are in close proximity of the brand’s outlets

Tamil Nadu Tourism arrives at New Delhi Railway Station to showcase attractive tourist destinations

In Campaigns By M4G Bureau - February 09, 2022

The campaign, executed by leading OOH firm Srishti Communications, is writ large on dynamic DOOH media sites at the railway station, along with static backlit glow signs.

Construction uptick boosts OOH recovery in Bihar

In OOH News By Pratima Pareek - December 15, 2020

Media owners reckon business recovery will be faster once Covid19 mass vaccination gets underway

Tamil Nadu Tourism checks into airports to showcase exotic locales

In Campaigns By M4G Bureau - December 08, 2020

For the campaign, Times OOH undertook media planning, media buying and executing high-recall media sites at multiple major airports

Price cut of media sites to bring brands back on OOH, says poll conducted by Media4Growth

In OOH News By Bhawana Anand - July 29, 2020

62% of respondents have cast votes in favour of reduction in the rates of sites by media owners which will help in re-start of outdoor business

Bangalore media goes out in support to flatten COVID19 curve

In OOH News By M4G Bureau - April 22, 2020

Raya Dev Publicity gives PPP media sites to help the corporation in spreading awareness

Shout Media appoints Edge1 to manage its ambient OOH media sites

In OOH News By M4G Bureau - July 11, 2019

New Zealand based Shout Media is implementing Edge1 Outdoor Advertising Media Platform to manage its OOH media sites

V-Guard’s life-saver for overworked ACs

In Gallery By Ria Banerjee - May 14, 2018

The brand’s country-wide campaign, planned and executed by OAP (India), has covered some 70 cities and towns using over 550 media sites. The campaign highlights a unique solution