Results For "Media-Monitoring"
9 News Found
RoshanSpace Brandcom’s towering ‘Bandra Focal’ smart billboard attracting top brands
In OOH News By Rajiv Raghunath - November 22, 2021
The company states that the iconic media asset was developed with the vision to “accentuate the aspirational value of some of our most beloved brands and give their marquee campaigns a premium touch.”
AdMAVIN launches updated version of Mavin Media Monitoring application
In OOH News By M4G Bureau - July 28, 2020
It is a real time monitoring and reporting application to get quick update on ongoing OOH campaign
JK Ads implements Edge1 Outdoor Advertising Software
In OOH Solutions By M4G Bureau - April 09, 2020
JK Ads has selected Edge1’s, web-based software to automate its processes rite from landlord management to sales to campaign management to media monitoring till finances
Solus Ad Solutions selects Edge1 Outdoor Media Management Software
In Digital OOH By M4G Bureau - September 10, 2019
Using the platform, Solus Ad Solutions will be able to integrate its OOH business processes from landlord management to sales, media planning, buying, campaign management, media monitoring, etc.
KMC to step up focus on solar OOH lighting, GPS-enabled media monitoring
In OOH News By Ria Banerjee - March 21, 2018
Ahead of FY2018-19, Debasish Kumar, Mayor-In-Council, MMIC-Advertisement, Kolkata Municipal Corporation talks about banning illegal hoardings and earning more ad tax revenues, as well as installation of solar panels for illuminating LED boards, GPS tracking system for hoardings, etc.
Experiences Digital leverages crowd analytics to enhance media monitoring
In OOH Solutions By Amaan Kazmi - December 29, 2017
Using crowd analytics, the firm provides to clients receive weekly reports of traffic movement, play time of ad, impressions, location wise performance of specific creatives and the duration for which the screen was live
Media embraces tech for monitoring & 3rd party certification
In Viewpoints By M4G Bureau - September 05, 2017
Indrajit Sen, CEO of Adwise Analytics Pvt Ltd., Bengaluru, talks about the firm's innovative operating monitoring systems for large media companies that also enable certification of compliance of display contracts -- thus changing the entire OOH ecosystem, which hitherto has been the only medium without any assurances of contract delivery.
Tech-powered media monitoring will immensely benefit OOH industry: Indrajit Sen
In OOH News By VJ Media Bureau - December 22, 2016
With a technology-enabled monitoring mechanism, media owners would be able to store and retrieve real-time data on any media unit where the campaign is deployed. Currently, this technology is being applied on billboards.
Noomi Mehta, Indrajit Sen to address Gujarat Talks OOH on Dec 16
In OOH News By VJ Media Bureau - December 14, 2016
Noomi Mehta, President, IOAA will steer a panel discussion on the theme"How the IOAA can help Gujarat OOH industry organise itself better to usher in sustainable, accelerated business growth,â€ whereas Indrajit Sen, CEO, AdWise will make a presentation on technology and OOH with focus on media monitoring