Hyundai's IONIQ 5 is seen advertised on Zest's billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number...
Vikram will be sharing his perspectives on 'How best OOH integrates with multichannel marketing strategy'
The launch highlights the importance of India as a focus market for KLM. The new cabin is available on flights between Bengaluru, Delhi and Mumbai to...
The media owning firm has secured the branding rights for 5 years
“Delivering more value and new opportunities, this integration enables our clients to maximise local omnichannel campaigns through streamlined global DOOH inventory purchasing,” says Paul Cahierre, CEO,...
As metro ridership grows in India, so do the advertising opportunities. Media4Growth takes a deep dive into the windows of opportunities for businesses as we speak...
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
VIOOH Trading Manager enables OOH media owners to trade their inventory programmatically with 40 leading DSPs in real time.
The new innovations – The360 and Dynamic Lightboxes – offer immersive brand experiences
The Maximum City is seeing a new OOH landscape unravel as varied DOOH formats take positions alongside the larger-than-life traditional media, providing the advertising brands with...
