BlueZoo Impressions, Reach, and Frequency Measurement is cut out for retail media networks
The OOH firm states that the vantage location of the unipole sites, and their high visibility, make for strong business prospects
Moving Walls provided the DOOH data-led verification and post-campaign reporting to Hola Media Group, facilitating in-campaign analytics and campaign performance access for better optimisation.
Darshana Shah, CMO, Aditya Birla Capital says, "We are excited to present a new-age marketing buzz to our new-age digital consumers.â€
OAA serves as an ideal platform to unite and improve our collective value as a media industry, says Junaid Shaikh, Managing Director, Roshanspace
This innovative programme empowers advertisers running connected TV (CTV) campaigns to enhance results with new retargeting capabilities from audiences exposed to video ads in the real...
The airport is the veritable gateway to expanding tourism and other businesses in the archipelago
The programmatic offer provides brands and agencies access to more than 70 million monthly passengers and over 2 billion impressions across a network of over 3,000...
A panel discussion on What's the RoI that OOH must deliver to advertiser?', anchored by Lekshumanan Annamalai, Co-Founder, Coral Media, with Murugan S, CEO, Southern Health...
New capability illustrated by a recent DP World campaign
