Results For "Marketing"
541 News Found
Eveready Lighting illuminates Kolkata’s Durga Puja celebrations with marketing activations
In Campaigns By M4G Bureau - October 25, 2023
Mohit Sharma, Senior Vice President & Business Unit Head - Lighting & Electricals, Eveready Lighting says, “Our goal is to bring our brand closer to the hearts of people and brighten their festive season.”
DOOH Platform MASTRUM launches 1st phase on 34,000 screens across Japan
In Digital OOH By Rajiv Raghunath - October 12, 2023
MASTRUM, powered by Moving Walls, is a white-labeled, customised DSP/SSP platform tailored to the Japanese OOH advertising market
OMG Singapore CEO Chloe Neo to deliver the keynote at WOO Asia Forum; Grand Visual's Jay Young to speak on creativity
In OOH News By Rajiv Raghunath - October 03, 2023
World Out of Home Organization 2nd APAC Asia Forum coming up in Bali, Indonesia from November 1-3
CMC Invest (Singapore) unveils innovative campaign on Clear Channel bus shelter media
In Digital OOH By Rajiv Raghunath - September 28, 2023
“Our bus shelters serve as a versatile canvas that allow brands to explore boundless creativity,” says Cheryl Loon, Senior Marketing Manager, Clear Channel Singapore.
StepOneXP forays into Singapore amidst rapid growth in India
In OOH News By M4G Bureau - September 14, 2023
The strategic expansion will help StepOne serve the growing Indian startup base in Southeast Asia.
COMMB launches OOH-GPT Beta, harnessing the power of AI
In OOH News By M4G Bureau - August 29, 2023
“OOH-GPT can provide information on various aspects of OOH advertising such as its definition, types, advantages, effectiveness, targeting options, measurement, and best practices,” says Amanda Dorenberg, President of COMMB
What’s the key to unlocking an evolving OOH? This OAC 2023 session offers some leads
In OOH News By N Jayalakshmi - July 29, 2023
Day 1 of Outdoor Advertising Convention 2023 had a dynamic panel discussion that raised some critical questions and thoughts - pointers that could have a bearing on how brands look at the OOH medium in their marketing scheme of things.
Jayen Mehta, Incharge MD, GCMMF (Amul) will be addressing OAC 2023 in Delhi
In OOH News By M4G Bureau - July 24, 2023
Jayen Mehta will speak on the theme of 'India's Largest FMCG Dairy Brand Built on OOH'