The camp has been conducted in collaboration with Narayana Hrudayalaya
Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.
The partnership formalises a long term relationship between the BFC and Ocean which has used digital out of home (DOOH) across the years to support the...
Prime Video executed the campaign alongside its agency partners Kulfi Collective, So Cheers, Initiative (IPG) and Trzy Innovationz.
As with Make-A-Wish in 2023, Lamar will donate digital billboard space throughout the year to drive awareness of national and local programs and support recruiting and...
MI star players shine on the landscape
OAA serves as an ideal platform to unite and improve our collective value as a media industry, says Junaid Shaikh, Managing Director, Roshanspace
India is now consistently the fastest growing market and leads the ad spend growth globally. India moves into top ten markets and forecast to climb to...
Pawan Bansal, Chairman, IOAA spoke about the industry body's high priority areas in his address in the 2nd World Out of Home Organization (WOO) APAC Forum...
