Results For "Madison-World"
55 News Found
Indian OOH Adex at Rs 4,140cr in 2023, records 13% YoY growth vs 10% overall Adex growth: Pitch Madison Ad Report 2024
In Research By M4G Bureau - February 16, 2024
In 2024, Indian Adex to grow by 12% and cross Rs. 1.11 lakh crore
Madison Media strengthens its leadership by appointing Puja Rai as Chief Strategy Officer
In OOH News By M4G Bureau - January 15, 2024
Puja is a seasoned media professional with over 20 years of experience in marketing, strategy and analytics
Continental Coffee teams up with Platinum Outdoor to deliver an 'Xtra Strong' 3D anamorphic campaign
In Campaigns By M4G Bureau - January 04, 2024
Platinum Outdoor used visual appeal, influencers, in-store experiences and digital storytelling to position Continental Xtra as the epitome of a strong and aromatic coffee experience.
Madison Media, PMG bat with Polycab India to build brand fame at ICC World Cup 2023
In OOH News By M4G Bureau - October 26, 2023
It is a matter of great pride for Polycab, a reputed home-grown brand with presence in 60+ countries, to partner with the International Cricket Council: Nilesh Malani, Executive President and CMO, Polycab India
Platinum Outdoor creates outdoor campaign for D'Decor's new brand launch - 'FabriCare'
In Campaigns By M4G Bureau - October 16, 2023
The campaign was executed in multiple metro cities across the country by utilizing a strategic media mix, the campaign was successfully able to capture audiences' attention.
Manish Menon joins Madison World to Head Human Resources
In OOH News By M4G Bureau - September 20, 2023
Manish will serve as the Vice President of Human Resources and will be based out of the agency’s Mumbai office.
Madison BMB transitions into fast growing Madison Loop
In OOH News By M4G Bureau - August 10, 2023
Madison BMB, Madison World’s full-service creative advertising unit will now become part of Madison Loop, its recently launched digital-first creative unit
Madison Media moves up to be the World’s 4th largest Independent Media Agency
In OOH News By M4G Bureau - August 04, 2023
A report released by RECMA, an independent global rating agency, saw Madison move up a spot from rank 5 to rank 4 this year.
OAC 2023 commences with riveting talks on challenges and opportunities for OOH segment
In OOH News By M4G Bureau - July 28, 2023
The first three sessions at OAC 2023 covered broad topics such as gamification of ads, media mix modelling, and using ideas to attract budgets.