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2 News Found
'Innovations will drive spends'
In Viewpoints By M4G Bureau - July 25, 2013
Amitesh Rao, Director - Brand & Media, MTS India, feels only innovations, measurability and ROI will really drive greater investments in OOH.
OAC 2013:"Sharing Responsibility - Is client playing its part?â€
In OOH News By - June 22, 2013
How do brands leverage the OOH medium? With only the briefs or are they really play their part in OOH industry. Get the answers from brands marketers itself at OAC 2013.