GHMC removes ban on hoardings

In OOH News By Satarupa Chakraborty - August 10, 2016

Following a complete ban for three months, GHMC approves of outdoor hoardings in Hyderabad but with a few riders to avert hazards.

OAAWB moves to a new office in Kolkata

In OOH News By Dipanjan Mukherjee - May 24, 2016

The Outdoor Advertising Association from West Bengal moves to new address in Kolkata.

Adopt new and innovative outdoor formats

In OOH News By Nabamita Chatterjee - March 18, 2016

A panel discussion at the East Talks OOH conference in Kolkata, highlighted the industry's need to move beyond the traditional formats and evolve with the times by adopting innovative outdoor media.

Indore Municipal Corporation notifies the removal of hoardings in the city

In OOH News By Satarupa Chakraborty - March 04, 2016

Municipal Corporation of Indore has recently notified hoardings owner of the city to remove their sites that has been erected against their bylaws, in answer to which, Indore Hoardings Owners Traders Association has resorted to the High Court for justice.

Idea to roll out its second phase of 3G campaign

In OOH News By Satarupa Chakraborty - February 05, 2016

After the vast #delhinahirukegi campaign in print, cinema, radio and all traditional formats of outdoor media, the Idea 3G 900 campaign moves to Delhi Metro Rail wraps. The second phase of the rollout will incorporate more sites and mall branding.

"OOH fraternity has gone overboard in misusing grey areas of OAP"

In Viewpoints By M4G Bureau - November 16, 2015

As part of its demolition plan, SDMC is not only pulling down the hoardings but also destroying the structures so that they cannot be re-used. The idea is to completely remove all illegal media from the capital.

We have no issue with tax structure but with by-laws: Anurag Bansal

In OOH News By Satarupa Chakraborty - October 15, 2015

In a market where authority regulations are posing as the biggest hindrance, the association should remain united in forming regulations and completely remove illegal media of the state.

OMD revs up Renault's image in the outdoors

In Campaigns By Satarupa Chakraborty - August 26, 2015

The strategic choice of engaging with the'Delhi metro' platform is to"remind & display entire range” of Renault India cars available to the target audience who\'s on the move in Delhi NCR.

OMA Australia plans automated transaction platform for outdoor transactions

In OOH News By Preethika Kotian - June 12, 2015

Phase one of the project will include the integration of outdoor inventory, buying and selling, post analysis and billing, etc.

North Delhi MC swooping down on unauthorised outdoor media & displays

In OOH News By VJ Media Bureau - May 21, 2015

The move follows the Delhi High Court order mandating the Municipal Corporations of Delhi (MCDs) to root out unauthorised hoardings in the city within two months