The large illuminated advertising screens currently on the façade of Piccadilly Circus will be replaced by a single huge ultra-high definition curved LED display. The work...
Coca-Cola, which has been present at the location since 1954, and fellow incumbent Samsung, have confirmed their long standing commitments to the new Lights.
A recent international study that was conducted in UK, France, Netherlands and Spain reveals that European consumers splash out on friends and family during the six...
OOH in 2017 will seek to extend the creative boundaries that significant investment in screens has afforded the industry, allowing smarter brands to capitalise on video...
Some of the world's biggest brands are expected to be vying for the chance to advertise in the single spot to a pick of the 70...
Outdoor Plus has inked a new partnership that will see it display live Financial Times headlines atop Santander ads upon its digital displays
Pride in London's innovative digital OOH campaign in London aims to be inspirational to the country's LGBT community right before the fabled parade later this month.
David Payne launched Mediabridge Global this year, a specialist consultancy in global OOH solutions, with a multi-market perspective helping businesses all over the world navigate and...
David Gordon, Insight Director, Posterscope UK, will speak on the theme"Will interactive technologies provide new growth stimulus to OOH business? Opportunities & barriers at the Outdoor...
Suresh Balakrishna, CEO for India, the Middle East and South Asia, Kinetic Worldwide, will share his insights on the theme"How technology can be a game-changer for...
