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Results For "Lemma"

36 News Found

Time to enhance Hyperlocal DOOH strategies with programmatic technology
Time to enhance Hyperlocal DOOH strategies with programmatic technology

In Viewpoints By M4G Bureau - July 14, 2020

Gulab Patil, Founder & CEO of Lemma writes how programmatic technology has redefined hyper local advertising & how it’ll help brands create an effective connect in the current scenario

Lemma appoints Vinay Goel as Vice President- South East Asia
Lemma appoints Vinay Goel as Vice President- South East Asia

In OOH News By M4G Bureau - June 16, 2020

Vinay will handle pDOOH business and strengthen supply end across SEA

Lemma launches “Falcon”, AI Enabled Planning Tool for DOOH
Lemma launches “Falcon”, AI Enabled Planning Tool for DOOH

In Digital OOH By M4G Bureau - June 01, 2020

The tool binds diverse data sets to fashion bespoke media plans basis machine learning algorithms

“A Robust OOH Avatar To Prevail Post Lockdown”
“A Robust OOH Avatar To Prevail Post Lockdown”

In Viewpoints By M4G Bureau - April 30, 2020

Gulab Patil, Founder & CEO, Lemma shares his perspectives on the changing contours of the OOH landscape

Lemma & Lifesight enter into strategic-partnership
Lemma & Lifesight enter into strategic-partnership

In Digital OOH By M4G Bureau - April 21, 2020

This venture will enable Digital out of home advertisers to device omnichannel strategies, leveraging data

Lemma displays solidarity on digital media
Lemma displays solidarity on digital media

In Digital OOH By M4G Bureau - April 08, 2020

A programmatic campaign was launched for 9 minutes as per the Prime Minister’s appeal in Pune

Grofers taps airport media strategically with programmatic Outdoor
Grofers taps airport media strategically with programmatic Outdoor

In Digital OOH By M4G Bureau - March 25, 2020

Grofers’ Grand Orange Bag Day increased visibility with Xaxis, Mindshare & Lemma’s partnership

TIMDAA & Lemma partner to enable pDOOH at Delhi airport media
TIMDAA & Lemma partner to enable pDOOH at Delhi airport media

In Digital OOH By M4G Bureau - March 19, 2020

This integration will enable advertisers to access select premium airport digital media through Lemma programmatic DOOH platform

Veeba targets real-time buyers with pDOOH
Veeba targets real-time buyers with pDOOH

In Digital OOH By M4G Bureau - March 11, 2020

Effective success in retargeting exposed audiences for further engagement; garnered 2.7% avg. CTR, 3X higher than previous benchmarks

Broadsign partners Lemma to expand programmatic DOOH offering in APAC
Broadsign partners Lemma to expand programmatic DOOH offering in APAC

In Digital OOH By Rajiv Raghunath - December 11, 2019

The integration is part of Broadsign’s international growth strategy, bringing the number of demand-side platforms that Broadsign Reach supports internationally to more than 30

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