Dasgupta’s appointment is in line with Havas Group India‘s overall strategy of accelerating growth by breaking silos across creative and media functions
The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data
From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring...
Rajul will look after the Agency’s Delhi operations
L&K Saatchi, which won the business after a multi-agency pitch, will handle the integrated communication duties and the agency’s Kolkata office will handle the business
The Quiz contest draws the participation of over 400 OOH industry professionals
Laqshya Media has actively participated in the preceding editions of the annual OAC, contributing to the industry’s thought leadership
Tim Bleakley from Ocean Outdoor was felicitated with the Leadership award for serving the industry, while the Lifetime Achievement Award was given to Rondy Otto of...
Amol is a seasoned media professional with 22 years of experience across Agency, Client, Broadcast and Content companies
The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners
