Manosh De is the Global lead – National and regional development strategies, BIAF at Jacobs, Dubai
Ugam will join Merkle, a leading data-driven, technology-enabled, global performance marketing agency and part of the Dentsu Aegis Network
Spotted at DMRC stations in Delhi, the campaign promotes the brand’s 30%-less sugar variant with the tagline: ‘Wahi Sawad, Wahi Mithas’
Tarun Jha will be participating in a panel discussion on ‘How OOH makes brands simply unmissable’
The new policy, framed in association with NATPAC, LSGD and Transport Department of the Government of Kerala, will be released in the next three months
The DOOH major has signed up as a sponsor partner to reinforce its industry leadership in the data-driven DOOH space
Dasgupta’s appointment is in line with Havas Group India‘s overall strategy of accelerating growth by breaking silos across creative and media functions
Rajul will look after the Agency’s Delhi operations
Leading media owners in the city deny rumours of intimation given by the Ranchi Municipal Corporation to remove billboards
The industry body also maintains that digital media will not be a viable substitute for rooftop media