93.5 Red FM Kolkata's live studio on a billboard!

In OOH News By Nabamita Chatterjee - May 13, 2013

The citizens of Kolkata witnessed an unprecedented activation to mark 10 year celebrations of 93.5 Red FM through an innovative outdoor campaign done for the first time in India.

Matrix ropes in out-of-home to capture its TG

In OOH News By VJ Media Bureau - April 24, 2013

Kolkata recently witnessed the catchy OOH campaign from Matrix, executed in association with Karukrit Advertising by creating brand awareness and highlighting the USP of the product.

Sony Xperia hits Kolkata through OOH route

In OOH News By Nabamita Chatterjee - April 02, 2013

The brand connects with their target group through large facades involving the billboard format

OOH culture at the malls of Kolkata

In OOH News By Nabamita Chatterjee - March 25, 2013

With malls mushrooming across the country, there has been a remarkable growth in OOH advertising in this space. Here's a report on the outdoor advertising scenario of the malls in the'City of Joy.'

Sampark bags rights for Kolkata's AC Metro Railways

In OOH News By VJ Media Bureau - March 06, 2013

The new AC Rakes will be branded with fleet graphics lasting for longer period of time by effectively communicating the brand messages to the target audience.