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Results For "Kerala"

90 News Found

Kerala Advertising Industries Association launch their official website
Kerala Advertising Industries Association launch their official website

In OOH News By Athira Nair - November 02, 2015

Providing all information about KAIA and its members, the association launched this website for the betterment of the association as well as its members.

Outdoor policy for Thiruvananthapuram coming up
Outdoor policy for Thiruvananthapuram coming up

In OOH News By Preethika Kotian - June 11, 2015

The policy is expected to set stringent norms with regard to categories and shape of hoardings, use of colour, lighting and luminance of outdoor media, capacity of the media units to withstand the force of wind, soil bearing capacity where the units are put up, use of electrical connections for lighting up hoardings, etc.

Kerala OOH: Brimming with growth opportunities
Kerala OOH: Brimming with growth opportunities

In OOH News By Rajiv Raghunath - June 23, 2014

Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state

Kerala OOH: Gearing up for the next growth wave
Kerala OOH: Gearing up for the next growth wave

In OOH News By Rajiv Raghunath - June 16, 2014

The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry enjoys high visibility in the God's Own Country by virtue of the expansive spread of outdoor media assets, hoardings in particular, across all cities and towns in the state. Rajiv Raghunath caught up with senior office bearers of Kerala Advertising Industries Association (KAIA) to get a sense of the local industry's business dynamics.

psLIVE rolls out SCA's'Tempo Smart Foodie' campaigns in Kerala, Mumbai
psLIVE rolls out SCA's'Tempo Smart Foodie' campaigns in Kerala, Mumbai

In OOH News By Nabamita Chatterjee - May 27, 2014

The experiential marketing campaign was directed at building people's awareness of the use of SCA's hygiene products like hand sanitiser and hanky tissues

Varghese Thomas elected President of KAIA
Varghese Thomas elected President of KAIA

In OOH News By VJ Media Bureau - February 13, 2014

The election was held as part of the Kerala Advertising Industries Association State conference wherein it was decided that hereafter, all agencies / clients have to sign a MOU with the Kerala Advertising Industries Association before starting a campaign.

Zero Degree OOH now in Mumbai
Zero Degree OOH now in Mumbai

In OOH News By VJ Media Bureau - December 31, 2013

The Kerala based Out of Home company will be servicing their South based clients' requirements for the Western region.

'Need more industry initiatives'
'Need more industry initiatives'

In Viewpoints By M4G Bureau - October 29, 2013

Rajan Gupta, Hub Head - Mobility Business Unit, Tamil Nadu and Kerala Circles, Tata Docomo, on how the brand approaches the outdoor medium in Tamil Nadu and what would drive higher OOH spend.

Vodafone sets sail on a new OOH vehicle
Vodafone sets sail on a new OOH vehicle

In OOH News By VJ Media Bureau - October 04, 2013

Executed by Aiswaria Advertising, the branding activity was done on a passenger boat in the Alleppey district of Kerala.

Mindshare expands presence, opens office in Kochi
Mindshare expands presence, opens office in Kochi

In OOH News By VJ Media Bureau - April 25, 2013

The media agency's newly opened branch office in Kochi, Kerala will be headed by K.T Haridas

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