Results For "Idea"
156 News Found
OAC 2023 commences with riveting talks on challenges and opportunities for OOH segment
In OOH News By M4G Bureau - July 28, 2023
The first three sessions at OAC 2023 covered broad topics such as gamification of ads, media mix modelling, and using ideas to attract budgets.
‘Building a smart HR strategy for OOH’
In Viewpoints By M4G Bureau - July 26, 2023
Dr Dwarika Prasad Uniyal, Pro Vice Chancellor, RV University, Bengaluru, takes a deep dive into the still waters of OOH talent pool and comes up with innovative ideas for human capital formation.
Ocean Outdoor’s 2023 digital creative competition opens with a £500,000 prize fund
In OOH News By M4G Bureau - July 10, 2023
Participants can submit original ideas, six of whom will be featured on Ocean’s premium full motion DOOH network.
ideacafe.agency crafts unique ‘Fitness Billboard’ for Bajaj Allianz Life Diabetic Term Plan
In Campaigns By M4G Bureau - June 28, 2023
The agency chose one of the busiest junctions of Mumbai – Mahim Causeway -- for the billboard activation; 100+ people volunteered to participate in the activity.
‘Always knew that OOH will create big opportunities’
Nabendu Bhattacharyya, Founder of ideacafe.agency, talks about his 3-decade journey across the OOH landscape in an interview with Rajiv Raghunath.
Ethinos, ideacafe.agency enter strategic collaboration
In OOH News By M4G Bureau - June 15, 2023
The terms of engagement and the lines between physical and digital have blurred to a significant extent because of which brands now need a better integrated solution, says Nabendu Bhattacharyya, Founder, ideacafe.agency
ideacafe.agency announces key leadership hires
In OOH News By M4G Bureau - June 12, 2023
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
Celebrate excellence, says Siddharth Anand, GM – Marcom, Havells India who joins OAA 2023 Jury
In OOH News By M4G Bureau - May 26, 2023
“OAA is an ideal platform for recognition of works of excellence,” states Siddharth
Empowering CX in India: Driving growth and efficiency for global brands through CX innovation
In OOH News By M4G Bureau - May 17, 2023
The World CX Summit – India was designed to offer an exceptional learning opportunity for the attendees with informative discussions, inspiring presentations, highlighting the latest trends and techniques in the field of CX innovation. The Indian edition of the World CX Summit aimed to broaden its objectives providing a platform for leaders in government and industry to come together and exchange ideas on how to tackle the latest challenges in the field.
Rohan Ekbote, GM, Vodafone Idea joins OAA 2023 jury
In OOH News By M4G Bureau - May 15, 2023
Rohan has over 15 years of marketing and advertising experience across the media landscape.
