One of the biggest cultural and religious event in Maharashtra was used as the platform by GoodKnight and Iodex for customer activation in a contextual manner,...
The technology used behind this latest innovation is based on 'addressable pixel programming', where every pixel is coded and mapped on the hoarding.
The deadline for submitting the tender is July 12th and the results for the same will be declared on July 13, 2016.
As part of their'Find your pair' campaign, Metro Shoes uses traditional media to ambient outdoor formats in nine Indian cities.
Fashion creatives on large outdoor formats invite fashionistas to login and shop.
Winning outdoor mandate of Color's Marathi show, Ecosys is about to roll out innovative OOH campaign in Mumbai and rest of Maharashtra.
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
This temperature driven campaign marks the evolution of the Yak in the outdoor media domain with QMS previously working with Lazy Yak to deliver an impactful...
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is...
Vodafone 4G's launch campaign in Kolkata saw traditional OOH formats along with metro and bus branding along with LED walls.