Results For "ISE"
945 News Found
Gallen Yip unravels the'ugly truths' of DOOH growth
In OOH News By VJ Media Bureau - July 04, 2014
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet of things, and of course, imagination.
OAC 2014: The countdown has begun
In OOH News By VJ Media Bureau - June 13, 2014
The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies and best practices, as well as address issues linked with policy matters and industry practices
Bright Outdoor anchors Star Cruises campaign in Mumbai
In Campaigns By VJ Media Bureau - June 04, 2014
The OOH firm has used billboards and unipoles in iconic, tactical and prime locations like Patel Bridge, Marine Drive, Worli, Bandra Turner Road, and Bandra ROB to drive the brand communication.
Arun Sign Service to put up hoardings on BSNL's Alipore factory premises
In OOH News By Nabamita Chatterjee - June 03, 2014
The OOH firm will develop and use the hoardings for a period of 10 years as per the contractual terms
psLIVE rolls out SCA's'Tempo Smart Foodie' campaigns in Kerala, Mumbai
In OOH News By Nabamita Chatterjee - May 27, 2014
The experiential marketing campaign was directed at building people's awareness of the use of SCA's hygiene products like hand sanitiser and hanky tissues
Pakistan Advertisers Society initiates development of OOH audience currency
In OOH News By VJ Media Bureau - May 23, 2014
The apex body has engaged media marketing & research firm MOVE to develop and launch an OOH audience and ratings currency in Karachi, Lahore, Islamabad and Rawalpindi
Torrent Advertisers bags bus shelters rights from BMC
In OOH News By Nabamita Chatterjee - May 06, 2014
Bhubaneswar Municipal Corporation takes the initiative to beautify the city with modern bus shelters
Dentsu Aegis launches experiential marketing agency
In OOH News By VJ Media Bureau - April 15, 2014
The new experiential marketing agency 'psLive' will announce country-wise and market-wise roll-out plans shortly, beginning with India.