The OOH firm decked up different passenger touchpoints inside the airport and set up experiential brand zones
Harsha Joshi is an industry veteran who brings with her over 23 years of experience in media buying and planning, branded content and media audit and...
The Council, which constitutes equal representation from agencies and media owners, handles complaints related to payment terms, discrepancy in documentation, and non-adherence to contractual terms
DDB Mudra Group has announced the re-constitution of its executive board and the creation of the group creative council and the strategic planning council
The OOH firm won golds in the"Best Public Awareness / CSR Event / Activation category for the Arogya Rath Campaign and the"Best Road-show of the Year...
A swanky'tinstallation' of a vintage car greets the guests at the Orion Mall atrium
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
